Growing Your Photography Business

Today we leaving for NYC to go to the Photo Plus Expo, and we are very excited about the opportunities that it brings. We discuss why we are going and what we hope to get out of it from a Phlearn standpoint and also as a photographer.

One of the most important things you can do in your career is get out there and meet people. There is an amazing power in being well known, things just come easier. As my buddy Brendan Shanley always says:

It’s not about who you know, it’s about who knows you.

That is why it is so important to go to events like this, but just showing up is not enough. Today we talk about making a plan of action and setting goals. It would be useless if we spent thousands of dollars going to New York and didn’t get anything out of it. To make sure we get a good return on our investment, we have planned out exactly what we are going to be doing at the expo, and set clear goals we want to accomplish.

In my experience the best way to get a positive result is to plan ahead and know exactly what you want. Even if you fail, you know what you failed at.

Photo Plus Expo

If you are in the New York area and want to meet up, come to the expo. I will be speaking at the Lowepro booth Thursday Oct 25th at Noon. I will also be walking around meeting people for the duration of the Expo.

Hope to see you there!

Positive Changes in Your Career

What are some of the things you have done that have made the biggest impact to your career or your photography? What is important to avoid? What is something you wish you could go back in time and tell yourself to do?