Why Metadata is Important and How to Use it
In today’s episode we’re talking about metadata, why it’s important, and exactly how to use it!
Metadata is crucial in protecting your images once they are uploaded on the web. If you have your metadata in your files updated correctly and properly then your images don’t run the risk of becoming “orphan” images on the web. What we mean by orphan images is images that are not protected and have no copyright.
Within your metadata (which we update using Lightroom) you can list just about everything. You can list the photographer, models, location, copyright status, the models — if you are shooting for a commercial shoot like Coca-Cola for example, we could put that in the Metadata as well! In this episode we’re going to show you how to update your metadata smoothly, quickly, and for a batch of photos so you don’t need to update every individual file.
Do you know a better way to update the information in your files? If you do we would love to hear it.
If you guys have any questions be sure to let us know in the comment box below and we will answer the best we can.