After investing countless hours into your edits, it’s time to deliver images to your clients, to the web, or to social media. In this tutorial, we’ll walk you through the entire export process in Lightroom covering how to name, organize, size, and protect your work. We’ll also cover how to create and add watermarks to your photos and how to backup your Lightroom catalogs.
The faster you can get your images ready and exported, the more time you’ll have to tackle your next creative endeavor. Through tips, tricks, and best practices, we’ll help you get your images exported accurately, efficiently, and organized in a way that will make finding them a breeze.
Export & Deliver
Once you’ve nailed your edits, it’s time to export them for the world to see. We’ll show you tips for exporting in multiple sizes and formats, so that you can deliver your images to a client, display them on the web, or share with followers on social media.
File Structure & Organization
If you’re exporting images for the web, Instagram, and for clients, keeping track of all of the different sizes and versions of your photos can be tough. We’ll go over our workflow and process for organizing each exported image from creating an intuitive folder structure on your computer to establishing naming conventions so that there’s never any ambiguity.
Save Time With Presets
Save time by creating export presets in Lightroom. If you find yourself exporting images for the same platform regularly, create a preset of all of the settings you typically apply. This will allow you to export multiple photos with identical settings simultaneously.
Once you’ve established a workflow for flagging your best images in Lightroom, Smart Collections will make finding and exporting your picks fast and easy. We’ll show you how to create Smart Collections and how to export them.
Watermarks are great for branding and protecting your photos. In this tutorial, we’ll make a watermark in Photoshop and show you how to apply to images as you export them from Lightroom.
As creative professionals, it’s important to protect your work from those that might try and claim it is their own. Fortunately, Lightroom has a number of tools to embed your information into images that you export. We’ll show you how to add metadata to ensure that you get the credit that you deserve.
It’s painful to lose one photo. It can be catastrophic to lose dozens of hours of editing and hard work. Backup your Lightroom catalogs and be confident that the work you do will be around for as long as you need it to.
Aaron Nace is a photographer, Photoshop artist and founder of PHLEARN. He is the #1 Photoshop instructor in the world with millions of YouTube subscribers.
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PHLEARN Tutorials are easy to follow, even for beginners.
If you need to learn the basics of Lightroom, we recommend watching The Ultimate Guide to Lightroom Workflow to familiarize yourself with all of the tools and capabilities that the software has to offer.